Zeitgeist bikes
Making the Consumer Connection
How three new companies are reinventing the shoe, the bicycle and the childrens play fort.
Billy Price struggled nearly 20 years to find a better, easier way to put on his shoes. August Graube was convinced kids would love bigger, snappier building blocks. Kartik Ram wanted the bicycling public to help produce a sleeker, sexier electric bike. By putting new twists on old products using zippers to secure footwear, snap-together…