Commentary
Final Analysis: Charity Works
The author of the following words is lost to history, but the message is eternal. Be careful of your thoughts, for your thoughts become your words;Be careful of your words, for your words become your deeds;Be careful of your deeds, for your deeds become your habits;Be careful of your habits, for your habits become your…
Letters to the Editor
JUST SAY NO!leslie helms editors note column about Amazon in the February issue compels me to respond. Your attempt to demonstrate inequality by comparing Amazon to Costco is at best a stretch. Costco is able to satisfy your organic palate because the company is subsidizing your purchases and mine. With over 72 million members who…
Editor’s Note: Addressing the Health Care Anomaly
One of the biggest burdens on business is the rising complexity and cost of health care. Every new advance in health care seems to come at a higher price. Its the tax that keeps on growing. Fortunately, there is an antidote to the disease: transparency. Today, too many decisions are made in the absence of…
Commentary: Profit Statement
The great cultural organizations of our city are all nonprofits. But they are very much part of the business ecology of the city and make immense contributions to our community, both in direct financial terms and also by helping to create the kind of city that people want to live and work in. The 1998…
Letters: The Future is Now
Predictions for 2015 The push for more personal cloud technologies will lead to a shift toward services and away from devices.David WagstaffVice president and chief architect, Bsquare CorporationBellevue Achievement rates for low-income students wont get better without intervention from foundations, nonprofits, schools and governments working together.Deidre McCormackExecutive director, Summer SearchSeattle We will see the data…
Virgin on Business: Let the Game Begin!
Are you ready for another round of What Does Boeing Want This Time to Stay Here? Youre not? You dont feel like playing? Too bad. So sorry. Its already started. That collective, audible groan you just heard was from workers, labor union leaders, politicians, government officials, suppliers, taxpayers in other words, just about everyone whose…
Final Analysis: Tunnel Visions
It would appear that the splendid boondoggle officially known as the Alaskan Way Viaduct replacement tunnel has become the latest shining example of a city and state outkicking their coverage. In December, after officials said the tunnel probably wouldnt be completed until August 2017, a story at Crosscut.com inadvertently reported the year as 2107. While…
Editor’s Note: The Amazon Tug-of-War
I recently bought a powerful fluorescent light bulb on Amazon.com to help fight off the darkness of this long Northwest winter. It gives off the light of a 150-watt bulb but uses one-third the energy, or so I am told. Unfortunately, the bulb was too big for my light fixtures. When I let Amazon know,…
Commentary: Power Points
Washington state has a long history of taking a leadership role in developing advanced technologies. Microsoft, Amazon, Boeing and even Google and Apple have all invested heavily here for years. But our tech-savvy population isnt simply focused on pumping out software and computer components though it does that well. Washingtons best and brightest are also…
CEO Adviser: Youll Be Hacked!
With cyber attacks soaring, what risk does your company face? Your brand, your reputation and the trust of your customers. Without those, youre not going to be in business very long. So cyber security is the number one task of every organization. The number of cyber attacks worldwide has nearly doubled, increasing by 48 percent…
How to scale content marketing for global engagement
Attorney, Paradigm Counsel The content marketing shift has impacted marketers around the world. To be successful, global brands with diverse audiences must dramatically increase their investment in content, as well as in the strategic promotion of that content in order to scale their stories for global engagement. At its core, content marketing involves a fair…
Letters to the Editor
The Promise of BiotechYour December issue with the cover story Cancer Cure Inc. offered a great overview of Washingtons life sciences industry. It identifies many of the assets that our state possesses, such as world class research, innovators, entrepreneurs, biotech and medtech companies, digital and global health expertise and some of the brightest minds working…
Sony is not alone. Chances are good that you’ll be hacked, too!
With cyber attacks soaring, what risk does your company face? Your brand, your reputation and the trust of your customers. Without those, youre not going to be in business very long. So cyber security is the number one task of every organization. The number of cyber attacks worldwide has nearly doubled, increasing by 48 percent…