Commentary
3 Ways To Bring Shoppers Back To the Stores For the Holidays
7 in 10 PNW shoppers say they are likely to shop in-store only this holiday season. Here's how to get them there.
This article is contributed by David Sprott, senior associate dean and marketing professor, Washington State University, Carson College of Business The growth of e-commerce is no surprise to residents of the Pacific Northwest, but this holiday season it has many brick-and-mortar stores reeling. Why? This year, shoppers are expected to spend more money online than…
Rolling Your Eyes at Employee Engagement? It Could Cost You
Disengagement costs businesses hundreds of millions of dollars, says the CEO of Point B, a firm recently named Best Medium Workplace by Fortune.
Employee engagement has been top of mind lately. Our company was just named the #1 Best Medium Workplace by Fortune magazine, and that honors how we engage the best people. But Im certainly not alone in contemplating the experience of my employees. According to recent Point B research, 82 percent of U.S. business leaders say…
When Will Profitability Matter for This Generation’s Tech Boom Companies?
Many high-flying companies, like Tesla, Snap, Zillow and Redfin, couldnt care less.
A lot of the companies of the dot-com boom didnt survive the dot-com bust, but some of the jargon did: B2B, B2C, P2P. Of those, B2B and B2C still have widely understood definitions (business to business, business to consumer), but the third had to do double duty, standing for both peer-to-peer (as in networks that…
Sonic Gloom
The NBA delays its much-anticipated announcement of the return of the Sonics
I had never seen my friend Carter so perturbed. “This is a load of crap,” he said, reflecting the views of NBA fans across the city. “I’m starting to wonder if this is ever going to happen.” Carter — who remains an avid NBA fan, unlike many other Sonics loyalists — was reacting to an announcement this week by NBA Commissioner Adam Silver, who said the league would deal with expansion at some point in the season…
Habits Of Happiness
How to maintain mental health in a busy work environment
National surveys show that, in a given month, more than 77% of employees experience work-related stress, which can lead to emotional exhaustion or workplace burnout. Thankfully, mental wellness is more consistently addressed and discussed in our society at large and in our workplaces. “Employers are moving past stigmas and creating safe spaces for those with…
Pay Gap Gets Personal
The Washington State Women’s Commission unveils campaign for equal pay
It was his laugh that I remember most. I had just been offered the biggest job of my career, but the salary was not what I had expected. It was low. Shockingly low for the responsibility and public scrutiny I was about to have. So, I tried to negotiate. The president of the company laughed…
AI is here to stay. Its design shouldn’t leave kids behind
Seattle Children’s Research Institute weighs the implications of AI in pediatric care
Seattle is at the forefront of the AI revolution, and while we don’t work in the technology industry, we see the promise for our field of pediatrics. AI is already shaping a new era in medical breakthroughs and…
Erasing The Pay Gap
The essential connection between pay equity and DEIB best practices
Pay equity is a hot topic right now. For many employers, it’s a complicated and challenging issue to solve. Opportunity gaps and unclear decision-making are just a few issues employers across the region can face when tackling these complex topics. Compensation adjustments and sticking with proven diversity, equity and inclusion principles can help. The first…
Every Body is Different
How to build awareness around body and size diversity
Conversations around body-size inclusion are becoming more prevalent in the workplace, allowing us all to examine both professional and personal biases that can be deeply embedded into our workplace culture. Learning genuine ways to discuss body size to establish inclusivity, increase representation internally and externally, and refrain from harmful practices can ensure that your organization’s…
Empowering Black Seattleites in Pursuit of Homeownership
How Seattle’s lack of affordable housing is affecting its Black residents
As a Black woman and financial advisor deeply engrained in Seattle’s community, I’ve witnessed firsthand the struggles many Black individuals face in securing affordable housing…
The Battle Against Bias
How to create an inclusive, psychologically safe workplace
Creating inclusive spaces for folks with expanded gender identities can have a profound impact on both mental and physical health, and the workplace should be no exception. Employers have the unique opportunity to create a sense of belonging for individuals who might not feel inclusion in other areas of their lives. How do you create…
Second-Chance Hiring
Would your organization hire formerly incarcerated individuals?
Even though many studies show that formerly incarcerated talent has equal-to-better job performance stats when compared to peers, some organizations still have systemic bias against employees and applicants with a criminal history. If employers are truly committed to infusing DEIB into their practices, instituting intentional fair-chance hiring practices must be considered. Here are some frequently…