Scott McCorkle

Scott McCorkle, along with the rest of the board, will guide Amplero’s executive team through their rapid growth — planning to double the size of the company within the next year to meet the increasing demand for artificial intelligence marketing (AIM) technologies. This comes at a pivotal time as 80 percent of marketing leaders say that AI will “revolutionize” marketing by 2020.

McCorkle has more than 25 years’ experience leading teams at the center of emerging marketing technologies, most recently as CEO of the Salesforce Marketing Cloud. He served as president of ExactTarget (acquired by Salesforce for $2.5 billion) where he played a pivotal role in transforming an email marketing company into one of the world’s largest cross-channel marketing clouds. Previously, he co-founded and was president of Mezzia, a financial services SaaS provider that was acquired by the facilities management company VFA. He was vice president of IBM’s CRM product group following IBM’s acquisition of Software Artistry, a CRM and IT management software company.