Optimal
The Rating Game
Sung Rhee takes on U.S. News & World Reports college rankings, with a big difference
This story is featured in the October issue of Seattle Business magazine. Subscribe here to access the print edition. Sung Rhee found himself unemployed and unsure of his future after selling his venture-backed software infrastructure company, ViAir, back in 2003. The internet was in its early stages, and Rhee was trying to figure a way…