Melissa Stevens
Melissa Stevens has been named Vice President of Community Engagement and Growth at Community Health Plan of Washington (CHPW), Washington’s only local not-for-profit Medicaid and Medicare managed care plan.
“Melissa is a dynamic executive with a strong track record of growing companies,” said Leanne Berge, CEO of Community Health Plan of Washington. “I’m thrilled to welcome her to our leadership team and look forward to working with her to ensure that Washington communities have access to the quality care that they deserve and need to be healthy.”
In her new role, Stevens will provide strategic leadership of CHPW’s business development, marketing and member acquisition and retention activities. She will also oversee the company’s brand strategy and messaging.
“Community Health Plan of Washington is committed to providing access to quality health care for Washington’s more vulnerable citizens and consistently innovates to ensure its members are empowered with services that go beyond traditional healthcare to treat the whole person,” said Stevens. “I’m excited to put my experience to work, supporting CHPW’s outreach and engagement with these vulnerable populations.”
Prior to joining CHPW, Stevens worked as a consultant, serving as Interim CMO/VP Marketing for mid-size businesses in healthcare and direct to consumer space. She also served with Group Health as the executive director of marketing to led digital and direct marketing efforts, including inbound marketing and traditional outbound direct marketing to drive new customer acquisition for all health plan offerings, and engaging members in Group Health’s care delivery systems.