Commentary
![CEO Adviser: The Future of Work Must Be Romantic, Says Architecture Giant NBBJ's Chief Marketing Officer CEO Adviser: The Future of Work Must Be Romantic, Says Architecture Giant NBBJ's Chief Marketing Officer](https://cdn.shortpixel.ai/spai2/q_lossy+ret_img+to_webp/seattlebusinessmag.com/wp-content/uploads/2023/11/tim_0.jpg)
CEO Adviser: The Future of Work Must Be Romantic, Says Architecture Giant NBBJ’s Chief Marketing Officer
In tomorrows workplace, we should expect radical changes. While structure will matter much less, culture and intrinsic motivation will mean more than ever. Modern workplaces increasingly resemble living rooms and social clubs. We spend most of our waking hours at work, so employers want us to feel at home. These changes are caused by shifting…
![Virgin on Business: In Line vs. Online Virgin on Business: In Line vs. Online](https://cdn.shortpixel.ai/spai2/q_lossy+ret_img+to_webp/seattlebusinessmag.com/wp-content/uploads/2023/11/bill-cartoon-headshot_10_1_0.jpg)
Virgin on Business: In Line vs. Online
Long after every other corner of retailing has been overrun by the online shopping crowd, and all other brick-and-mortar outlets have become cobweb-and-dust repositories, grocery stores will endure. Not that the point-and-click types, led by some local players, arent trying to do those in as well. The supposed allure to consumers of swapping the experience…
![Final Analysis: Charity Works Final Analysis: Charity Works](https://cdn.shortpixel.ai/spai2/q_lossy+ret_img+to_webp/seattlebusinessmag.com/wp-content/uploads/2023/11/john-l-cartoon-headshot_10_1_0.jpg)
Final Analysis: Charity Works
The author of the following words is lost to history, but the message is eternal. Be careful of your thoughts, for your thoughts become your words;Be careful of your words, for your words become your deeds;Be careful of your deeds, for your deeds become your habits;Be careful of your habits, for your habits become your…
![Letters to the Editor Letters to the Editor](https://cdn.shortpixel.ai/spai2/q_lossy+ret_img+to_webp/seattlebusinessmag.com/wp-content/uploads/2023/11/typewriter_4_1_0.png)
Letters to the Editor
JUST SAY NO!leslie helms editors note column about Amazon in the February issue compels me to respond. Your attempt to demonstrate inequality by comparing Amazon to Costco is at best a stretch. Costco is able to satisfy your organic palate because the company is subsidizing your purchases and mine. With over 72 million members who…
![Editor's Note: Addressing the Health Care Anomaly Editor's Note: Addressing the Health Care Anomaly](https://cdn.shortpixel.ai/spai2/q_lossy+ret_img+to_webp/seattlebusinessmag.com/wp-content/uploads/2023/11/leslie-cartoon-headshot_9_1_0.jpg)
Editor’s Note: Addressing the Health Care Anomaly
One of the biggest burdens on business is the rising complexity and cost of health care. Every new advance in health care seems to come at a higher price. Its the tax that keeps on growing. Fortunately, there is an antidote to the disease: transparency. Today, too many decisions are made in the absence of…
![Commentary: Profit Statement Commentary: Profit Statement](https://cdn.shortpixel.ai/spai2/q_lossy+ret_img+to_webp/seattlebusinessmag.com/wp-content/uploads/2023/11/simon-woods_0.jpg)
Commentary: Profit Statement
The great cultural organizations of our city are all nonprofits. But they are very much part of the business ecology of the city and make immense contributions to our community, both in direct financial terms and also by helping to create the kind of city that people want to live and work in. The 1998…
![Letters: The Future is Now Letters: The Future is Now](https://cdn.shortpixel.ai/spai2/q_lossy+ret_img+to_webp/seattlebusinessmag.com/wp-content/uploads/2023/11/typewriter_4_0_0.png)
Letters: The Future is Now
Predictions for 2015 The push for more personal cloud technologies will lead to a shift toward services and away from devices.David WagstaffVice president and chief architect, Bsquare CorporationBellevue Achievement rates for low-income students wont get better without intervention from foundations, nonprofits, schools and governments working together.Deidre McCormackExecutive director, Summer SearchSeattle We will see the data…
![Virgin on Business: Let the Game Begin! Virgin on Business: Let the Game Begin!](https://cdn.shortpixel.ai/spai2/q_lossy+ret_img+to_webp/seattlebusinessmag.com/wp-content/uploads/2023/11/bill-cartoon-headshot_10_0_0.jpg)
Virgin on Business: Let the Game Begin!
Are you ready for another round of What Does Boeing Want This Time to Stay Here? Youre not? You dont feel like playing? Too bad. So sorry. Its already started. That collective, audible groan you just heard was from workers, labor union leaders, politicians, government officials, suppliers, taxpayers in other words, just about everyone whose…
![Final Analysis: Tunnel Visions Final Analysis: Tunnel Visions](https://cdn.shortpixel.ai/spai2/q_lossy+ret_img+to_webp/seattlebusinessmag.com/wp-content/uploads/2023/11/john-l-cartoon-headshot_10_0_0.jpg)
Final Analysis: Tunnel Visions
It would appear that the splendid boondoggle officially known as the Alaskan Way Viaduct replacement tunnel has become the latest shining example of a city and state outkicking their coverage. In December, after officials said the tunnel probably wouldnt be completed until August 2017, a story at Crosscut.com inadvertently reported the year as 2107. While…
![Editor's Note: The Amazon Tug-of-War Editor's Note: The Amazon Tug-of-War](https://cdn.shortpixel.ai/spai2/q_lossy+ret_img+to_webp/seattlebusinessmag.com/wp-content/uploads/2023/11/leslie-cartoon-headshot_9_0_0.jpg)
Editor’s Note: The Amazon Tug-of-War
I recently bought a powerful fluorescent light bulb on Amazon.com to help fight off the darkness of this long Northwest winter. It gives off the light of a 150-watt bulb but uses one-third the energy, or so I am told. Unfortunately, the bulb was too big for my light fixtures. When I let Amazon know,…
![Commentary: Power Points Commentary: Power Points](https://cdn.shortpixel.ai/spai2/q_lossy+ret_img+to_webp/seattlebusinessmag.com/wp-content/uploads/2023/11/sen-ton_0.jpg)
Commentary: Power Points
Washington state has a long history of taking a leadership role in developing advanced technologies. Microsoft, Amazon, Boeing and even Google and Apple have all invested heavily here for years. But our tech-savvy population isnt simply focused on pumping out software and computer components though it does that well. Washingtons best and brightest are also…
![CEO Adviser: Youll Be Hacked! CEO Adviser: Youll Be Hacked!](https://cdn.shortpixel.ai/spai2/q_lossy+ret_img+to_webp/seattlebusinessmag.com/wp-content/uploads/2023/11/ceo-adviser-jenkins_0.jpg)
CEO Adviser: Youll Be Hacked!
With cyber attacks soaring, what risk does your company face? Your brand, your reputation and the trust of your customers. Without those, youre not going to be in business very long. So cyber security is the number one task of every organization. The number of cyber attacks worldwide has nearly doubled, increasing by 48 percent…
How to scale content marketing for global engagement
Attorney, Paradigm Counsel The content marketing shift has impacted marketers around the world. To be successful, global brands with diverse audiences must dramatically increase their investment in content, as well as in the strategic promotion of that content in order to scale their stories for global engagement. At its core, content marketing involves a fair…