Whale Wins

The Power of Two: Joule and The Whale Wins

The Power of Two: Joule and The Whale Wins

Joule and The Whale Wins join the growing trend of restaurants finding strength in numbers.

Restaurants and stores have long relied on shared traffic to drive business. As counterintuitive as it may seem, several restaurants in a cluster tend to generate more business for everyone, rather than stealing customers from each other. Funny how that works. Lately, Seattle is seeing independent restaurateurs go a step further: They’re teaming up with each…

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