Commentary

Rebuild, Don’t Fix: Too many DEI efforts in the workplace completely miss the point

Rebuild, Don’t Fix: Too many DEI efforts in the workplace completely miss the point

The murder of George Floyd during a global pandemic, when people had time to witness and sit with a race crime that mirrored many before it, changed everything. People began to seek accountability from everyone, including those at the helm of companies and organizations. A surge of diversity, equity and inclusion (DEI) initiatives was born. …

Seattle Needs a Branding Boost on the Marketing Front

Seattle Needs a Branding Boost on the Marketing Front

Seattle is many things to many people, and thats a problem

POSTCARDS FROM THE EDGE. Seattles image has many facets, most of them good, but its branding needs a sharper edge to be effective.

Follow Us