Financial Services

M&As in Washington’s Wine Business

By Bill Virgin October 7, 2011

1111_DealWine

This article originally appeared in the November 2011 issue of Seattle Magazine.

Youd expect to see a lot of deals in two of the Puget Sound regions most iconic industriesaerospace and technologybecause there are so many companies within those sectors and prospects are considered good.

So its not surprising that a third well known, highly regarded Northwest industrywinemakingis also getting attention from buyers.

Earlier this year, Exvere Inc. announced a deal in which Betz Family Winery of Woodinville was sold to Steve and Bridget Griessel. The reasons for the sale cited by company founder Bob Betz in a news release will sound familiar to entrepreneurs in all industries contemplating the future of their ventures: At this stage I want to focus more time on what originally attracted me to the industry, the vineyards and the cellar, rather than on the daily management of the company, Betz says, noting that the sale would allow him to spend more time on fruit and wine quality. And we want to carve out a little more time for ourselves and our family.

Exveres Michael Brustkern says the premium wine industry, having gone through the recession, a drop in sales and some questioning of its long-term future, appears to be back. Winery deals that are going down are getting very strong valuations, he says, adding that the Betz deal was highly competitive, with three qualified buyers vying to acquire the company.

In late 2009, Seattles Apex Family of Wines was sold to Precept Wine Brands. Scott Hardman of Alexander Hutton, which advised on that deal, says both buyers and sellers have motivation to consider deals.

There are a lot of economies of scale, he says. Youve got some fixed costs and variable costs like in any business, but if you could acquire one or two other wine brands or wine labels or even the estate wineries themselves and merge them together, theres a lot of cost savings. Depending on when grapes are harvested and wine is made, companies can also make more use of their production facilities. You can see some pretty significant operating leverage.

Brustkern expects to see more deals simply because the word is now out about the size and quality of Washington and Oregon wineries. That quality is being noticed internationally, he says. Its not Which Washington? anymore. Thats lending itself to a lot of search work for internationally based wineries that are trying to find propertieswineries and/or vineyardsin Washington and Oregon.

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