Nordstrom Leaps Into the ‘Circular Fashion Economy’ With a New Resale Concept

The Seattle-based retailer is now offering quality pre-owned apparel and accessories online and through its NYC flagship store
Updated: Fri, 01/31/2020 - 13:47
 
 
  • The Seattle-based retailer is now offering quality pre-owned apparel and accessories online and through its NYC flagship store

Nordstrom has unveiled a new resale retail platform and store offering, called See You Tomorrow, that will offer customers pre-owned apparel through the Seattle-based retailers flagship outlet in New York City as well as online.

The merchandise for the new resale platform and shop will be curated by the Seattle-based retailer’s vice president of creative projects, Olivia Kim. It will be supported by San Francisco-based tech and logistics company Yerdle, which will handle the backend operations for the new resale platform ― including cleaning and repairing merchandise, inventory processing, fulfillment pricing and authenticating luxury designer items.

“At launch, the shop will be stocked with merchandise sourced from the Nordstrom Quality Center, the facility that receives and processes returned and damaged merchandise from Nordstrom's full-price channels,” Nordstrom said in announcing the new offering. “All merchandise will be expertly cleaned, repaired and refurbished before it becomes available for sale at See You Tomorrow.”

Currently, customers can contribute their pre-owned apparel items through an intake program at the Nordstrom store in New York and, in exchange, will receive Nordstrom gift cards. The retailer also plans to soon launch an online intake program that will allow customers to mail in merchandise.

"In addition to providing customers more ways to engage with us, See You Tomorrow is another step we’re taking to actively support our commitment to sustainability," says Pete Nordstrom, co-president of Nordstrom. “We’re excited to show our customers another way Nordstrom is striving to leave the world better than we found it, and circular fashion is another piece to this puzzle."

The pre-owned merchandise assortment will include women’s apparel; women’s shoes; handbags; men’s apparel, accessories and shoes; as well as children’s wear and a limited selection of jewelry and watches.

"We want to provide a unique and elevated resale shopping experience that encourages a sense of discovery and provides access to the brands our customers know and love, while giving them a convenient opportunity to participate in the circular fashion economy,” Kim says.

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