Seattle ranks as the 20th-best city in the world for Generation Z.
A study from on-demand housing platform Nestpick.com rated cities around the globe that best support what it calls Generation Z’s core values of advocacy, digitalization, livability and business opportunities.
Generation Z is defined as those born between about 1997 and 2012.
“Many of us remember a time when the job market was booming or when using a single-use plastic bag didn’t give you a guilty conscience,” says Ömer Kücükdere, founder and CEO of Nestpick.com. “For Generation Z, however, being concerned about the economic and environmental future was something conditioned from birth. For this new, evolving demographic, the ubiquity of issues ranging from climate change to growing up through a global economic crisis has made them so fundamentally distinct.”
Seattle scored particularly high for education, environmental action, social entrepreneurship and the AI industry. It ranked among the bottom for affordability.
London, Stockholm and Los Angeles topped the list. Other North American cities ranked ahead of Seattle are Toronto, New York, San Francisco, Vancouver, B.C., and Montreal.
Another study recently released by job site Glassdoor rated Seattle as the eighth-best city for Gen Z job seekers. Seattle companies favored by Gen Z employees included Microsoft Corp., Costco Wholesale Corp. and Nordstrom Inc.