WASHINGTON'S LEADING BUSINESS MAGAZINE

August 2009/FEATURES

Contents

Departments

Finance

Cover Feature: Digital Revolutionaries in an Analog World
Software engineers are beginning to transform old-school industries radically, from publishing to real estate to electricity transmission.
Special Feature: Entrepreneurs of the Year

Technology

Technology: Realizing the Profits of Research
An entrepreneur tries to make it easier for businesses to license technology from the UW.
Excerpt: Going From “How” to “What”
An excerpt from "Re-Think: A Business Manifesto for Cutting Costs and Boosting Innovation."
On Reflection: Bing Makes a Bang
New Microsoft search engine attracts new customers.
Lane Powell on Law: The Peach and the Fuzz
Navigating the torturous path of intellectual property rights.

Commentary

CEO Adviser: No Time for Cutbacks
If business is in a slump, don’t retrench. Reinvent!
Editor's Note: Crossing the Valley
Final Analysis: The MBA Final Exam (Revised)
We’ve updated and simplified the exam to reflect changing times, business conditions and morals.

Manufacturing

Economy: Pulp to Sawdust
Reviving a mill on the Port Townsend waterfront.
Made in Washington: India’s Inland Outpost
An Asian giant’s growth in North America starts in Spokane.

Workplace

Nonprofits: A Pioneering Social Enterprise
A Seattle nonprofit helps former prison inmates get their lives back by putting them to work on big business contracts.

Profiles

Bright Idea: Eastern Sun
A Tri-Cities company gets ahead in generating solar energy efficiently.

Retail & Services

Talking Points: Pete Rose
CEO, Expeditors International of Washington Inc.